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Debenhams - Altrincham Desire

Debenhams Store, Altrincham

Debenhams - Altrincham Desire
LSU03, 25-31 George Street,
Altrincham,
Cheshire,
WA14 1RJ

Telephone: 08445 616161

Department Store

Debenhams Department Stores

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Debenhams official website: www.Debenhams.com

Britain's Favourite Department Store, Debenhams online, Debenhams.com offers an exciting selection of Flowers, Gifts, Fashion, Lingerie, Home and Health and Beauty products to buy.

History of Debenhams Stores

Though the company dates back to 1778, the Debenhams name first appeared in 1813 as the partnership of Clark and Debenham in London's Wigmore Street.  Prospering throughout the 19th century, the business grew to include a number of retail outlets all over the country as well as clothing manufacturing operations.  In 1905, the business was incorporated and Debenhams first department store was opened.

In 1928, Debenhams was listed on the London Stock Exchange where it traded as an independent company and continued to expand.  In 1985, Debenhams was acquired by the Burton Group and had a portfolio of 65 department stores in key locations across the United Kingdom.

In the late 1980s and early '90s Debenhams management began to reposition the business, introducing exclusive ranges of own-brand merchandise across key product areas.  In January 1998, Debenhams demerged from the Burton Group and became, once again, an independently listed company on the London Stock Exchange, now Debenhams plc.

Debenhams have continued to develop our unique mix of exclusive own brands including 'Designers at Debenhams', international brands and concessions.  According to recent independent research carried out by Verdict, Debenhams have increased their share of the UK department store market to over 13 per cent.

Debenhams has a clear strategy to drive future profitability and grow market share. This is being achieved by increasing sales to existing customers, attracting new customers and moving into new markets. Debenhams currently operate over 100 stores in the UK and Republic of Ireland. Making Debenhams merchandise even more accessible, Debenhams also continue to develop and enhance the offers available through the Debenhams.com website and home shopping channel .

Debenhams website: www.Debenhams.com